Closing the loop: Commission adopts ambitious new Circular Economy Package to boost competitiveness, create jobs and generate sustainable growth
European Commission, Closing the loop: Commission adopts ambitious new Circular Economy Package to boost competitiveness, create jobs and generate sustainable growth, Press release, 02.12.2015
Circular economy would benefit both environment and economy. For what concerns economy, circularity can in fact promote competitiveness and open the way to new business opportunities.
In fostering circularity, we should not exclusively focus on “the end-of-life stage”, but adopt a broader perspective, and undertake a more comprehensive action (→ encompassing the entire life of the product, and starting from its very own design).
Frans Timmermans (EC's First Vice-President, responsible for sustainable development), highlights the need to rethink the way we produce and buy. He also states that circularity can create new jobs (e.g., jobs for people who want to redesign products – and/or the way to commercialize them - in order to make them more sustainable; jobs for people who want to find new ways to recycle and reuse used materials; more generally, jobs for people who decide to adopt business models fostering circularity).